The Social Business Company ®
14 Sep 2015All blogs Build an effective business case for CSR
Last year I hosted a workshop at the Danish Business Authority’s summit Driving Sustainable Growth, where a number of Denmark’s largest companies were gathered to discuss how to build social responsibility into the heart of both business and organisations. If there was one thing that became clear during the workshop, it was that the current […]
21 Apr 2014All blogs The New Pioneers Case of the Month: Grundfos Lifelink – Turning CSR into a Business Opportunity
The world is filled with unfulfilled community needs as a result of weak public institutions or perceived lack of market opportunity by private actors. But there are examples of how multinationals have discovered business cases where no one else had bothered looking. One of these very successful examples is Grundfos LIFELINK, an inclusive business model […]
13 Nov 2013All blogs The Trojan Horse Strategy – Changing Business From Within
Imagine that you are the owner of a highly successful social enterprise that has built its success on doing both well and good. One day you get a call from a well-known multi-national corporation, perhaps one with a less than perfect track record when it comes to social or environmental issues. This huge enterprise would […]
1 Mar 2017Corporate engagement 5 ways to get internal buy-in on CSR
Do you sometimes feel like a lonely sustainability crusader in a dangerous business world? Well, you’re not! There are many other CSR professionals that are struggling to get their internal stakeholders onboard the sustainability train. Because even though many businesses have their codes of conduct, CSR policies or sustainability strategies in place, this does not […]
27 Feb 2014Corporate engagement The New Pioneers Case of the Month: General Electric’s Health Mission
For most of women, pregnancy is a time of thrilling anticipation to become a mother, but for some pregnancy can be a possible death sentence, it all depends on where you live. The same goes for the probability of surviving your childhood, or the quality of treatment when facing a serious illnesses such as malaria or […]
6 Sep 2012Corporate engagement Put purpose before profit – and make money anyway
About a year ago, the Danish low-cost mobile phone company Call Me began the process of developing the strategy ”TRUST”, which integrates social responsibility and social capital (trust) in the heart of Call Me’s business. The strategy has already created tangible results on both the inner and outer bottom lines.
20 Jul 2011Corporate engagement Employee volunteering – for the inner & outer bottom lines
Citizens and employees are increasingly on the hunt for a greater purpose with their daily efforts. It’s a quest for meaning – and a quest for a meaningful work-life. Employee volunteering is part of this trend – and when integrated into a company’s core business strategy it can benefit the triple bottom line.