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Articles

Change for Better

July - September 2010

The Business Model that is Creating a Whole New World

Tania Ellis is a well-known writer and management trainer from Denmark. She believes that profit is still the main motivation but the way to make profit is changing. She has written a book “The New Pioneers”, about the companies and organizations who are creating a whole new paradigm, where profit is generated not as a primary aim but as a consequence of social commitment.

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Posted in | All articles | Book reviews | English

Tagged | Corporate Social Innovation (CSI) | Paradigm Shift | The New Pioneers

 
                                                            
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