CORP. ENGAGEMENT

OUR CUSTOMERS SAY

Katrine Bøgh Brixen, Project Manager, Teknologisk Institut

Corporate Social Responsibility will play a decisive role in the future regarding an organization’s ability to attract and retain talented employees. With a lot of illustrative examples, Tania Ellis showed different ways of how companies can put responsibility and sustainability into the heart of their organization and thereby improve company reputation, increase employee satisfaction, and strengthen their employer brand.

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REAL-LIFE CASES OF

CORP. ENGAGEMENT

28 Nov 2012

Article Turn your employees into CSR managers

Many companies dedicated to corporate social responsibility face the challenge of giving life to their CSR strategies, guidelines and codes of conduct in a way that is meaningful to the individual employee and adds value to the bottom line. Fortunately, there are several ways to get started.

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CORPORATE ENGAGEMENT

HARDWIRING & SOFTWIRING

Strengthen your employer brand, increase employee motivation and revitalize your business: put corporate sustainability and responsibility into the hearts and minds of your organization.

EMPLOYEE ENGAGEMENT & LEADERSHIP TRAINING

Corporate Engagement

Do you need to boost your employee engagement? Or do you need inspiration on how to put your corporate sustainability and responsibility (CSR) efforts into the heart of your organization?

Hardwiring & softwiring your organization

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‘Corporate Engagement’ is about ensuring an effective implementation of your company’s CSR activities through your ‘hardwiring’ – your structures, processes, performance and measurement systems – and your ‘softwiring’ – your employee and leadership training and engagement programmes and culture.

This way your CSR-ambitions become an embedded part of your company mind-set, skills and daily practices.

Putting corporate responsibility, sustainability and meaning into the hearts and minds across divisions throughout the entire company ensures higher employee engagement and a strong employer brand – and may ultimately pave the way for sustainable business development and corporate social innovation.

Read more about Corporate Engagement and sustainable value creation here >>

WANT TO PUT ‘CORPORATE ENGAGEMENT’ INTO PRACTICE?

All of our services are designed to help you focus your efforts, save time, avoid (expensive) pitfalls, and – most importantly – to develop your business in innovative ways that create both economic and social value.

We give you inspiration and facts about the trends and new needs that are emerging – and we provide you with the processes, knowhow, cases and tools that will help you put your words of responsibility and sustainability into new value-adding business solutions.

To learn more and do better, visit our inspirational Speaking services section, benefit from our hands-on Consulting & Training services, become a member of The Social Business Club®, or learn more from our Social Business Academy.

4 examples of ‘CORPORATE ENGAGEMENT’ service themes
  • Internal ambassador or employee involvement initiatives.
  • Employee volunteering programmes.
  • Responsible leadership and employee training.
  • Development of process designs and KPIs in support of sustainable value creation.
THE 4 CORNERSTONES OF SUSTAINABLE BUSINESS SUCCESS

Our services are built around our model the Four Cornerstones (4Cs) of Sustainable Business Success, an overall framework based on our research for The New Pioneers of companies who have succeeded in putting sustainability into the core of their business:

Clear Purpose (business strategy); Corporate Engagement (involvement of the organization); Collaborate Co-Creation (innovation through partnerships); Clear Communication (stakeholder interaction and corporate branding).

You can read more about the 4Cs here.

 


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